On the second day of the Craft Beverages Unlimited trade show and conference, Kathy and I attended the afternoon forum on Post Modern Winemaking. The format of this session was different than sessions we attended in previous Wineries Unlimited shows. The room was arranged in a semi-circle of tables, with eight glasses at each setting. […]
Hillbilly Stills had a still set up at the trade show. many distilleries “have copper.”
Craft Beverages Unlimited added a new track to their trade show and conference in 2015. The distillery track was led by Mike Rasmussen from Painted Stave Distillery and Bill Owens from the American Distilling Institute. After introducing themselves Mike […]
Ron Cates talks about the power of digital marketing.
Ron Cates from Constant Contact delivered the general session presentation of the second day of Craft Beverages Unlimited. Have the wine, beer and spirits utilized the power of digital marketing? The focus of Ron’s talk was on email and social media. Ron started with email, […]
The opening general session of the 2015 Craft Beverages Unlimited, formally Wineries Unlimited, focused on trends in beer, wine and spirits. The speaker, Danelle Kosmal from Nielsen’s Beverage Alcohol Practice presented statistics gather by Nielsen.
Danelle opened her talk with the number of new alcohol beverages that Nielsen tracked in 2014. The astonishing number of […]
I would like to thank those who attended the session M01: Turning Customers into Brand Ambassadors at the Eastern Winery Exposition. I wish we had time for questions and answers. There are many additional things, than those mentioned, that wineries can do to cultivate brand ambassadors. My wife, Kathy, and I are presenting a much […]
2013 Eastern Winery Exposition Trade Show
On Thursday, the day after Terry’s presentation at the Eastern Winery Exposition, in Lancaster Pennsylvania, we attended the trade show. The exhibit was designed with winemakers, winery owners, viticulturists and tasting room managers in mind.
Winemakers may be interested in the variety of oak barrels available. Or at […]
This is the second year for the Eastern Winery Exposition and the first year I attended. According to Richard Leahy, Conference Manager, in just two years the conference has grown to become the second largest wine and trade show conference in the country. On Tuesday evening, a wine reception was held. Many of the winemakers […]
I attended a session at the Eastern Winery Exposition titled Avoiding Oxidation in Small Wineries. Tom Payette was the presenter and used PowerPoint slides during the presentation. He mentioned several variables that influence oxygen reacting with the wine. Some variables can be controlled while other can not. Tom was especially wary of the use of […]
I attended three sessions at the Wineries Unlimited Trade Show and Conference that were joint viticulture and enology sessions. They were slanted to viticulture though. The speaker line-up was interesting. There wasn’t a single American accent. Dr. Paolo Sabbatini was from Michigan via Italy. Dr. Markus Keller was from Washington via Switzerland. Professor Pascal Duran […]
Wineries Unlimited Trade Show and Conference takes place in Richmond, Virginia next week. With a few commenting at last year’s event that there was too much of an emphasis on California, I was interested to see where this year’s speakers hailed from. Of the 19 speakers, 8 are from California. Two of the 8 from […]